Enjoy a complementary Playbook Membership
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By enrolling in the 2-part masterclass, you can enjoy a complementary 1-year access to the powerful learning platform, Playbook. Explore masterclasses by game-changing women leaders, join a professional learning community, and access to mentorship and coaching opportunities.
COMPLEMENTARY 1-YEAR MEMBERSHIP WORTH $180
DEW FESTIVAL 2035
What is this masterclass about?
I've designed this masterclass to provide you with an in-depth understanding of the latest email marketing strategies and empower you with the skills and knowledge you need to get started with integrating email into your marketing plan.
We will cover how to use email marketing to build brand awareness, strengthen brand loyalty, generate sales, and increase repeat business. With actionable insights, proven strategies and real-world examples
By the end of the course, you'll have a deep understanding of email marketing and be able to create effective campaigns that drive real results for your business.
What you will learn in this 2-part masterclass?
Session 1
1st May • 8:30pm- 10:30pm
In the first session you will learn:
1. How to implement email marketing properly to see business growth
2. Understanding how email marketing should fit into your marketing plan
3. Components of a successful email marketing strategy
4. Defining and segmenting your audience
5. Tools and steps to help you build a high quality email list
Q&A with Hanan
Session 2
2nd May • 8:30pm- 10:30pm
In the second session, you will learn
1. Creating good emails that actually convert and follow best practices
2. Walk-through creating an email from scratch (Mailchimp)
3. How to come up with content ideas and stay consistent without sweating too much
4. Email automation so you can start working smarter, not harder
5. What to measure to ensure continuous optimisation and success
Q&A with Hanan
This class is for you if you're...
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a marketing professional seeking to stay ahead of the curve
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frustrated with relying on social media to see movement in your business
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an entrepreneur and small business owner looking to leverage the power of email marketing to reach and engage with your target audience
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a business owner looking to broaden your team's skillset to become true email marketing experts
Brands I've worked with
"Hanan was exceptional in her workshop delivery. She has indepth strategic knowledge but is able to simplify information and include more practical advice in her lessons too.
Dr. Maya Rmeity, UNwomen
About me
Hey, I'm Hanan!
I'm a marketing strategist until it's school pickup time!
Having worked on both agency and client sides, I have developed an ability to grasp a deep understanding of clients' needs and come up with creative strategies to serve them.
After venturing on my own in 2017, I have successfully worked with clients across the UK, UAE, and KSA to create cross-channel digital strategies for industries across verticals.
I also have a passion for supporting Arab female entrepreneurs, podcasts and all things parenting, ofcourse!
